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Author: Brian Wolff

How Authentic Concern Drives “Good Business”

Delivering a great customer experience is hard. After all, parking guests’ expectations are set by such world-class brands as Disney, Hilton Hotels, or Chick-fil-A. However, an oft-overlooked key ingredient for a quality customer experience is Authentic Concern.

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Kindness Can Be Taught

I spend a lot of time thinking (and worrying) about ways to build and maintain a great culture at Parker Technology. As I sought my next “hook” to launch this LI article, I was fortunate enough to catch a vignette on NPR by Anya Kamenetz, Cory Turner and Chloee Weiner, entitled “Kindness Can Be Taught. Here’s How.” The story explored research about how to raise awesome children; however, as I listened and then later read the story online, I became positively “giddy!”

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Authentic Concern is Today’s Standard for Excellence in Customer Service

The other day I was on a train with my family, and as the next group of passengers embarked, I nudged my teenage son to move so that a kind woman, “much older” than him, could take a seat. The woman smiled and shared that she had just recently encouraged her daughter to do the same thing. With an exasperated expression, she shared that in that moment, her daughter failed to comply and said “Why? I’m never going to see them again.” Interesting. It took 24 hours before I could connect the dots. Then it hit me.

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In an Automated World – Failure is the Norm and The Human Touch Matters More than Ever

Self-service automation is taking over. You can’t go to a grocery store, an airport or a restaurant without interacting with a machine where a human once stood. The automated machines in parking garages known as PARCS equipment are no different. The parking industry led the way when operators started replacing cashiers with automated payment kiosks more than 15 years ago. And while it’s true that automation is becoming the norm, human failure in front of that automation is happening much more than you realize.

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Heidi Barker

Parker Technology Welcomes Heidi Barker as Director of Marketing

Parker Technology is pleased to announce that Heidi Barker has joined the company as Director of Marketing. In this role, Barker will focus on further establishing Parker Technology as an industry leader and will help catapult the company to the next level, working closely with sales and business development. Heidi comes with 6 years B2B […]

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New Demo Unit Nearly Ready for PIE 2016

For this year’s parking trade shows, including PIE, IPI and NPA, we’re consolidating our booth down to a more compact display. In a day or two I’ll post a picture of our entire booth, but for now, here’s a sneak peak of our new table-top unit with the newest generation of the Parker Video Brain […]

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